Available for new projects

Design and buildfor people whocan't affordto get it wrong.

One senior designer, developer, and founder — strategy, UX, UI, and production code, start to finish. From zero-to-one SaaS to million-user scale. Nothing lost in translation.

13+
Years across product, UX & front-end
1M+
Monthly active users designed for
£2m+
Revenue influenced through design
10+
Products shipped end-to-end, design through code

Why it's different

“Most designers can't build. Most developers can't design. The handoff is where projects go to die.”

Sam Lashenko, UXImpact

Agencies give you layers: account managers, junior designers, a developer who's never read the brief. You pay premium prices for the hours spent managing the gap between strategy and execution.

UXImpact is one senior person — a designer who writes the code, a developer who understands users, a founder who has been on your side of the table. Strategy, UX, UI, and production code, unified from first conversation to final deployment.

One point of contact. One owner. Zero lost in translation.

Services

Four ways to
work together.

From a fast-turnaround audit to an embedded long-term partnership. All priced clearly. All delivered by one senior person.

Most popular

Website Design & Build

Look the part. Work perfectly.

Most agencies give you Figma files and a handoff document. You get the finished website — strategy, UX, UI design, and a fully built site on a modern tech stack, delivered ready to launch. One person, complete ownership, no handoff gaps. Whatever the scope, the quality of thinking and execution is the same.

Landing page
From £8001 week
Starter site
From £1,5001–2 weeks
Full site
From £2,5002–4 weeks
Get started
New

Web Pitch Deck

Send a URL, not a file.

A custom-designed, fully responsive web pitch deck that replaces the PowerPoint attachment. Works on any device, updates without resending, and makes the right impression before they've read a word.

Pitch Page
From £8001 week
Pitch Deck Pro
From £1,4001–2 weeks

Web brand guide included with both tiers (valued at £200)

Clarity Audit

Find the problems. Know the fixes.

A sharp, expert review of your existing product or website — UX, messaging, and conversion. You get a prioritised, actionable report you can act on immediately. Low commitment. High return.

Great starting point if we haven't worked together before.

From £450
3–5 days
Find out more

Design Partner

Senior design, without the full-time hire.

An ongoing monthly retainer — embedded design and dev support that scales with you. No recruitment, no onboarding, no overhead. The right scope for your stage, adapted as you grow.

From £2,000/mo
Rolling monthly
Find out more

Work

Selected work.

Design and code working together — SaaS platforms, consumer apps, and high-converting sites.

Active engagements
B2B SaaSIn progress

Infrastructure for the competition economy.

A platform that lets businesses of any size sign up, create an organisation, and build a fully managed competition business — from launch through to participant management. Complex by nature. Simple by design.

Product strategyUX designFull-stack build

B2B SaaS · Competition management · Active build

Consumer AppIn progress

Spending less time online, without missing the best of it.

A direct-to-consumer app tackling the relationship between social media and mental health — helping users reduce time spent whilst still surfacing content that genuinely matters to them. Intentional design for a genuinely hard problem.

Product strategyUX designMobile-first

Consumer · Mental wellbeing · Active build

Content HubIn progress

A content home that converts community into commerce.

A content hub for a fishing creator with a loyal, established audience — built to consolidate content, grow a digital presence, and expand into a full e-commerce destination. Designed for where it's going, not just where it is today.

Editorial designE-commerce architectureNext.js build

Creator economy · Content + commerce

Clients

In their
own words.

We knew the brand didn't reflect the work anymore. Sam got it immediately — pushed back in the right places and came back with something we're genuinely proud to send clients to. The quality of enquiries since has been noticeably different.
J

John

Owner, Mendip Handyman

Further references available on request.

Working with

Founders & startupsSaaS & platformsConsumer appsB2B brandsE-commerceProfessional services

Process

Fast enough for a startup.
Thorough enough to get it right.

01

Discover

Understand before designing.

We start with your goals, your users, and your constraints. A focused discovery — whether that's a single call or a structured sprint — to make sure we're solving the right problem before a pixel is touched.

  • Goals & success criteria defined
  • User needs mapped
  • Scope and priorities agreed
02

Design

Strategy becomes interface.

From structure to screens. Wireframes establish the architecture, high-fidelity UI brings it to life. Every decision is tied to an outcome — nothing decorative for its own sake. You're involved throughout, not presented a fait accompli at the end.

  • Wireframes & user flows
  • High-fidelity UI designs
  • Interactive prototype for feedback
03

Ship

Design that actually reaches your users.

Fully built and deployed, or polished dev-ready files — whichever fits your setup. No handoff black holes, no "this wasn't in scope." The goal was always a product that launches. That's what you get.

  • Working code or dev-ready handoff
  • Documentation
  • Ready to launch

About

The person
behind it.

Sam  — UXImpact

Hi, I'm Sam — a senior product designer and front-end developer based in Bath, and the person behind UXImpact. I built this to work directly with founders and ambitious businesses who need design that actually ships and makes a measurable difference.

I've spent 13+ years across product design, UX, and front-end development — enterprise products used by over a million monthly active users, early-stage SaaS built from scratch, and everything in between. I've been a founder too, which means I understand both sides of the brief.

What makes working with me different is the combination. Most UX designers can't build. Most developers can't design. I do both — which means fewer handoffs, faster delivery, and a finished product that works the way it was designed to.

I know what it feels like to be under pressure to ship something good, fast, on a budget that isn't infinite. I won't waste your time, I'll tell you what I think, and I'll treat your project like it matters. Because it does.

When I'm not at a screen, I'm with my kids, running obstacle races, or thinking about problems I haven't solved yet.

Work with me

Contact

Let's build something
worth building.

Tell me what you're working on. I'll come back within 24 hours. No hard sell — just a conversation about whether I can help.

1

One person. Full ownership.

You deal directly with the person designing and building your product — no account managers, no briefing chains, no junior work.

2

Startup pace. Senior quality.

I've shipped for million-user products and zero-to-one startups. Fast doesn't mean sloppy — you get both, without the agency overhead or the junior tax.

3

I'll tell you what I think.

You're not paying for someone to say yes to everything. If I think the approach is wrong, I'll say so — and offer a better one.

Or reach out directly

hello@uximpact.design